Do you see yourself as a trendsetter?
Professional marketers influence everything from what we eat and wear to what vehicles we buy and how we spend our entertainment dollars. If you have a creative mind and an interest in business, then earning a marketing degree could be right for you.
In our wide-ranging program, you’ll learn everything from sports and entertainment marketing, social media marketing and retailing - to digital marketing, consumer behavior, promotion management and much more. In addition to marketing theories and practices, you’ll learn the communication, time-management and technology skills you need to succeed. You’ll also have the opportunity to gain practical experience through our internship program, and to learn more about international business through study abroad.
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The Norris-Vincent College of Business is accredited by AACSB International.
Earn a Master’s Degree at the Same Time
You also have the option of applying for our integrated program that allows you to earn your B.B.A. in Marketing and your Master of Business Administration (MBA) degree in as little as five years.
Program Details
What Can You Do With a Marketing Degree?
Campus Connections
You can join our chapter of the Delta Sigma Pi national professional business fraternity, which has won multiple regional and national awards. You’ll enjoy networking and professional development activities, as well as attending regional and national conferences. You’ll also have access to all the services in our Center for Student Success to help you achieve your academic and professional goals.
Practical Experiences
We offer many opportunities for internships, and our internship coordinator can help you find the one that is right for you. You can practice marketing your own business in our student BizPitch Contest, and you can sharpen your management skills in our Housley Principled Leadership Program. Plus, we have multiple smart classrooms and our own computer lab.
Global Perspective
You can expand your knowledge of marketing and business in the international marketplace on our annual summer study abroad trip to Europe. You’ll visit cities in nine European countries that host numerous multinational corporations and other international organizations. You’ll also broaden your horizons by visiting a variety of historical sites.