August 18, 2021
When it comes to marketing and advertising your business, it is easy to fall back on colloquial phrases as justification for not being willing to try different techniques or channels.
August 02, 2021
If the pandemic taught us all anything, it is that there is more than one way to serve customers.
July 07, 2021
As the COVID numbers continue to decrease, and Governor Abbott recalled the mask mandate, it seems businesses are getting back to normal. But what does “normal” really look like after all the challenges the small business community has faced over the past 18 months.
June 15, 2021
I really enjoy reading the posts on Facebook of a high school principal. I know several educators and am “friends” with them on Facebook. However, not one of them is more active on Facebook and Twitter than he is. In fact, it would be fair to say that he is more active than my own school-age children are.