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Get your business listed on Google

February 09, 2015

Search engines and small business truly have a mutually beneficial partnership when it comes to accessing local information from the internet! Most search engines offer a free listing service in which a business owner can claim a listing and add pertinent information about the business, such as location, hours of operation, contact information, and even a link to their website. The key to keeping a successful relationship between business owner and search engine alive is in the hands of the business owner. Search engines rely on business owners to help keep their information up to date, thereby making the search engine itself more credible. It is your responsibility to take advantage of this free service to help increase your online presence.

There are many ways to go about claiming a listing. Different websites will have various procedures to follow to claim a business and add up to date information. Today I will focus on one of the most popular search engines, Google.

Google is an integrated network that provides access to many different features all with a free Google account. With access to the Google network you cannot only improve your listing, but also create a Google+ page for your business. Google+ looks and feels like some of the other online social media accounts. It is a great advantage to have when building up your online presence because individuals are able to see all of your business information as well as comment on or review your services and products.

One of the most popular aspects of Google listings is the map feature. From the map feature you are able to access most of the pertinent business information. In most cases, Google will have already created a basic listing for your business. To fully take advantage of this free service it is best to claim the basic listing and then add your specific business information. You will be able to find this information by doing a simple search on Google for “Google My Business.” Once you have located this web page, you can select the option to “Get on Google.” Do a simple search for your business and see what Google already has listed.If your company is already listed as a place you can then claim that particular listing. If nothing appears feel free to “Add a New Business.”

Once you have asked to claim your business listing, Google will then send you a postcard to the address listed to make sure they have the right information. This postcard usually has a pin number that you can enter into your Google accounts page. This verifies the account, and you will have access to make updates and changes to your listing.

These are just a few steps to help you get your small businesses information to the public. There are many other ways to improve your online presence through multiple listing sites.By seeking out these various free options you are able to keep search engines up to date and useful for your potential customers.