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Library Goals and Objectives - Annual Report - FY 2017


OBJECTIVE 1: To help with improving resources and services, Library will conduct usage and satisfaction user surveys. (MG 1, Ob 3; MG 2, Ob 1, Ob 3, & Ob 5; MG 3, Ob 3; MG 4, Ob 3; MG 5, Ob 1 & Ob 3-KPI 1; & MG 7 Ob 1 & Ob 2)

Assessment Measure: In FY 17, the Library will survey student satisfaction levels with services, resources, and building amenities. The Library will work with an undergraduate marketing class(es) from the College of Business to conduct the survey. The team will use a survey instrument similar to those from previous surveys using Lickert scaling to determine satisfaction with services, resources, and building amenities. Success will be defined as means that are equal to or exceed satisfaction levels as obtained in the 2015 student survey.

Intended Results: Results of the survey provide valuable feedback on the quality of services and resources provided by the Library to the ASU community.

Actual Results: In the 2016 Fall Semester, the Library worked with undergraduate students from several of Dr. Rex Moody’s classes to conduct a systematic user satisfaction survey with undergraduate and graduate students. The survey sought student opinions on the quality of the Library’s services, resources, and building amenities. This team used methodology similar to previous surveys with students and faculty members. Their instrument used primarily a five point Lickert scale ranging from strongly agree/very satisfied to strongly disagree/very dissatisfied. Questions were phrased both positively and negatively to strengthen the reliability of responses and results. The team achieved a disappointing response rate of 12% which was almost identical to the 2015 student survey. This was a typical response rate for surveys distributed via email. Because of differences in some scales it was not always possible to compare the results with previous surveys. Similar to the 2015 survey, the 2016 team found a consistent result that few individuals checked the negative responses (very dissatisfied/strongly disagree or dissatisfied/disagree). This indicated a high degree of satisfaction with services and resources provided by the Library. In the question for satisfaction with Library hours, 88% of students were very satisfied/satisfied with hours and only 5% were dissatisfied. For satisfaction with online databases, the results showed 88% satisfied+ and only 2% dissatisfied+. Students reported an 82% satisfaction rate for Library Instruction services and only 4% dissatisfied. All of these 2016 results were better than the 2015 survey.

Use of Results: Like the previous faculty and student user satisfaction surveys, the findings from this survey will provide evidence of the quality of the Library’s services and resources and the Learning Commons amenities. Since the Library recently received the survey results, staff members will spend the next few weeks looking through the results and comments for possible changes to services, resources, and amenities as well as additional awareness campaigns to answer questions posted in the survey. The Library plans to continue working with Dr. Moody’s classes to conduct the next survey (2017 Fall Semester) concerning faculty opinions with the Library’s services and resources.

OBJECTIVE 2:  To enhance existing academic programs and in preparation for the accreditation processes in the various campus colleges, departments, and programs, evaluate selected collections through examination of materials. Recommend new titles for purchase or selection through PDA services, as well as titles for de-selection or “weeding.” (MG 1 Ob 3; MG 4, Ob 1, Ob 3, & Ob 5; & MG 7, Ob 2)

Assessment Measure: If contacted by an academic department or program, the Library’s Collection Development Team will gather necessary data and send a report to the unit and/or faculty member(s) requesting assistance within the stated time parameters. If time and personnel are available during the academic year, the Collection Development Team will continue with its review of the Second Floor stacks and reference items stored in the Third Floor storage room. The desire is to weed out-of-date materials as well as materials duplicated through online services. This will create growth space for those collections that are growing as well as provide additional spaces for users.

Intended Results: The Library must ensure it has and/or provides access to the most appropriate materials to support classroom assignments and projects and to meet the research and study needs of students and faculty.

Actual Results: The Director and other staff members replied before deadlines to all of the requests for accreditation and new program reviews (Physical Therapy, College of Business, and Social Work). PDA and DDA options have proved useful and popular for meeting just-in-time requests for new materials to support growing programs and new subject areas. The Director continued his systematic weeding of unneeded second copies, textbooks, and other out-of-date materials from the circulating collection on the Second Floor. In this review period, he completed a review of the PQ call number ranges. Work began on the PR and PS call number ranges. Input from the Music faculty should be available soon on a list of materials for withdrawal from the M call number range. When appropriate, input was sought from faculty and other colleagues.

Use of Results: The withdrawn items will provide both growth and shifting space to better accommodate the subject areas that still rely primarily on physical items. Future acquisitions in those subject areas already reviewed will most likely be primarily in electronic formats. This project will continue through the FY 18 time frame.

OBJECTIVE 3:  Continue to explore opportunities to partner with member institutions in the Texas Tech University System for joint purchases of resources and access to information. (MG 4, Ob 3; & MG 6, Ob 2)

Assessment Measure: The Director and other appropriate staff members will work with their counterparts from the Texas Tech University System to explore and plan for cooperative agreements within the System. The Director will survey the selected faculty members having access to the Health Science Center’s Library’s eresources as to the usefulness of the program.

Intended Results: Any new cooperative agreements should increase ASU Library users’ access to information, hopefully at a reduced cost. If the survey of faculty participating in the Health Science Center Library access program reports favorable experiences, the Director will ask for an expansion of the program to other ASU faculty members in related science disciplines.

Actual Results: Although there were hopes for more cooperation, very little happened in this review period. The Acquisitions Unit was able to partner with Texas Tech through the Greater Western Library Alliance (GWLA) for two subscription renewals. By having our subscription costs folded in and invoiced through Texas Tech, ASU saved on affiliate membership fees and reduced costs for the Library. On the objective of surveying the faculty’s use of the Health Science Center access, the Director conducted an email survey with faculty who had access in spring 2017. Five faculty members responded and all reported being very satisfied with the service and made frequent use of the service. They indicated the service should be expanded to other disciplines on campus.

Use of Results: The Systems efforts for increased cooperation will certainly continue into FY 18 and beyond. The Director will explore the possibility of other faculty using the Health Science Library access in FY 18.

OBJECTIVE 4: The Library will meet or exceed the national averages and those for a selected group of stretch peer institutions on “total library expenditures” per FTE student enrolled. (MG 1 Ob, 1; MG 4, Ob 3; MG 5, Ob 3-KPI 2; & MG 7, Ob 1 & Ob 2)

Assessment Measure: Meet or exceed the average spending per FTE student of identified peer, stretch peer institutions, and national averages. The latest available data from NCES and/or Association of Research Libraries will be used for comparison purposes.

Intended Results: This will demonstrate Library and University support commitment for services in comparison to identified peer, stretch peer institutions and national averages.

Actual Results: Using information from the recently released ACRL reports for FY 15, ASU had an average expenditure per FTE student of $462. In comparison no Texas peer and no US peer institutions exceeded this level of support. The only stretch peer institutions to exceed ASU’s level of support were the University of Nebraska, Kearney and California State University-Bakersfield.

Use of Results: This objective is an ongoing task in each review period.

OBJECTIVE 5: To help with professional and support staff development, continue staff development programs. (MG 1, Ob 3 & Ob 6)

Assessment Measure: Continue a series of staff development programs to improve overall operations and performance and encourage and support (funding as available) participation in continuing education activities.

Intended Results:  Improve overall staff performance and expertise.

Actual Results: Virtually all staff members participated in either in-house workshops, University sponsored training sessions, or professional meetings and workshops. (See individual unit reports for FY 17.) The Library also continued its annual Staff Training Day (16-17 May 2017) with activities covering unit training/project sessions, and sessions concerning the Risk & Emergency Management Office; cyber security on campus, office, and at home; and international programs and agreements on campus. In the afternoon, many of the staff got a tour of and saw a program from the Planetarium.

Use of Results: The annual staff training day and other similar workshops are ongoing tasks each review period.

OBJECTIVE 6: Plan, schedule, and organize the Library’s 50th Anniversary celebration.

Assessment Measure: By 31 August 2016, scheduling and planning will be completed for all events in the 2016 Fall Semester. By 31 January 2017, scheduling and planning will also be completed for all events in the 2017 Spring and Fall Semesters. This work will be coordinated by the Library’s Business Manager and Community Engagement Coordinator.

Intended Results: To have a successful year of activities that celebrate the Library’s central role on campus while building more participation by students, faculty, and staff.

Actual Results:  Event planning for the Library Building’s 50th Anniversary took place during FY 17. During the fall semester, the Library held an Anniversary bookmark design contest. The winning bookmark is now the official bookmark of the Library’s 50th Anniversary. In close collaboration with Edwin Cuenco’s digital design class, one of the student designs was chosen as the Library’s badge, which is now featured on the Library homepage with a new banner linking to the newly published Research Guide for the Anniversary. During the spring semester, the 50th Anniversary Task Force organized and assembled three different displays featuring information about the history of the Library and its namesake, Porter Henderson. By late spring, an invitation list had been compiled and shared with Development and the ASU Alumni Association and an official date and location for the rededication ceremony was chosen for October 27th in the canopy area between the Library and UC.

Use of Results: This goal is on-going. All of the planning for the Anniversary during FY 17 will culminate in the Library rededication ceremony scheduled for October 27th during ASU’s Homecoming week.

OBJECTIVE 7: Develop Library support services for CONNECT! and increase community involvement. (MG 4, Ob 2, Ob 3, & Ob 8; MG 6, Ob 1)

Assessment Measure: The Media Library Assistant and the Library’s Business Manager and Community Engagement Coordinator will work with the Center for Community Engagement to coordinate donation drives for deserving local organizations and provide CONNECT! opportunities for the campus community. One project will be sponsored in each of the fall and spring semesters.

Intended Results: To help ensure the success of the CONNECT! initiative and contribute to improved student learning outcomes and success, and to improve the Library’s visibility as a partner in community involvement.

Actual Results: The Media Library Assistant (MLA) led a project for the 2016 Fall Semester to help the Meals for the Elderly fulfill a “wish list” of gifts for some of their clients. Her 2017 Spring Semester project was to gather food donations for the ASU Cat Coalition while also educating the campus about the work of the Coalition.  A full month’s worth of food was collected, and the Coalition was also able to share some food with the Critter Shack. The Assistant Director for Access Services (ADAS) contacted the State Library and Archives Commission, which sent a representative in August 2016 to explain how the talking books program works. The ADAS also invited ASU’s Student Disability Services officer and representatives from the Tom Green County Library, Region XV Service Center, and Howard College Library to this meeting. All invitees were able to attend the meeting and all expressed interest in becoming demonstration sites,. They also agreed to help with publicizing the service. Tom Green County Library has since become a demonstration site, as have the Region XV Service Center and the ASU Library. The Howard College Librarian has requested approval from her system administration, but she has not yet received a response.

Use of Results: These projects will now become a regular part of the MLA’s responsibilities, working in conjunction with the Library’s Community Engagement Coordinator, and will not be continued as an objective in FY 18. While ASU has received the set-up packet to serve as a demonstration site, there has been no publicity about the availability of the program. In September, 2017, the ADAS and the Student Disability Services officer plan a joint promotion and demonstration of services for disabled students. This objective will be continued into FY 18, but only for the Access Services Unit.

OBJECTIVE 8: Examine the reach of posts over different social media platforms to determine how our community engages with information.

Assessment Measure: During this review period, the Social Media Taskforce will use the previously created categories for different types of social media posts for tracking purposes. They will review monthly statistics on all three platforms (Facebook, Twitter, and Instagram) for user engagement and compare the Facebook and Twitter statistics to the first year baseline numbers to identify trends.

Intended Results: To help the Task Force to understand how the different platforms might be used to connect with user, they hope to ultimately determine better targeting of posts and eliminate the need for cross-posting.

Actual Results: Monitoring posts tagged with categories revealed definite trends in follower engagement on Facebook, Instagram, and Twitter. These trends helped the Taskforce identify the preferred content type in each platform. Also identified were content types that received little engagement on each of the social media platforms. With this knowledge the Social Media Taskforce eliminated low-engagement post types and began targeting posts on each platform to better match follower preferences resulting in an overall increase in user engagement.

Use of Results: The knowledge gained from categorizing posts and analyzing engagement provides a better understanding of the Library’s social media audience and allows the Taskforce to effectively target content to meet the preferences of the Library followers on Facebook, Instagram, and Twitter. The rise in engagement helps establish an excellent social media brand for the Library. This objective is now complete and the Taskforce does plans to continue monitoring of categorized posts as a monthly procedure to remain aware of audience preferences.

OBJECTIVE 9: The Library’s Information Access Taskforce (Taskforce) and the West Texas Collection (WTC) will work with Communications and Marketing (C&M) and Information Technology (IT) to explore and begin a revamp of the Library’s and the WTC websites with regard to both organizational structure and content.

Assessment Measure: A subset of the Library’s webpages will be reviewed and redesigned by 31 May 2017. By the same date, the WTC will have an additional webpage that provides access to digital content including materials collected and digitalized from the History Harvest events.

Intended Results: Angelo State University community and other users need easy access to relevant and up-to date online information about the Library and available resources for their assignments, projects, and research interests.

Actual Results: Advice originally given by C&M to start with a Content Strategy and Content Audit changed with the hiring of a new C&M staff member. The new recommendation was to make some initial changes to the Library’s website, particularly the homepage, and have a usability study conducted. This advice was followed. Significant changes were made, and a usability study was conducted. For the WTC website, during the process of working on the website, the main point of contact on the project changed jobs on campus. With this disruption, other tasks took precedence and the redesign fell through the cracks. The website has not been completed.

Use of Results: The Library’s homepage is more intuitive and easier to use, and additional content has been included to market Library services and features. This Objective will be continued in FY 18 with some remaining changes being made based upon the usability study. A content audit will be performed upon selected web pages, and a content strategy developed. This objective for the WTC website will also be carried forward to FY 18.


OBJECTIVE 1: The Research Support unit will integrate Threshold Concepts from the ACRL’s Framework for Information Literacy in Higher Education into Information Literacy instruction sessions, tutorials, and other research support aids as time permits. (MG 4, Ob 3; MG 5, Ob 3-KPI-1; & MG 7, Ob 1 & Ob 2)

Assessment Measure: Librarians in the Research Support Unit will revise lesson plans for first year student courses to incorporate at least one of the frames. The Basic Research LibGuide will be updated to include pertinent frames. As tutorials are updated, they will also be revised to include pertinent frames, and such changes will be documented. Lesson plan revisions, the Basic Research LibGuide, and tutorials will all be updated to include some relevant frames by May 31, 2017.

Intended Results: This will align the Library’s information literacy program with best practices as set forth by the Association of College and Research Libraries.

Actual Results: The Blackboard tutorials were previously matched to meet the ACRL’s Standards for Information Literacy in Higher Education. Many of the standards fall under the umbrella of the Framework facilitating incorporation of the frames. The Blackboard tutorials and lesson plans for first year courses were reviewed, matched with relevant Threshold Concepts, and include at least one frame. The research guide for Basic Research remains to be revised, but is a minor matter, and will be incorporated into the regular work flow of this ongoing objective.

Use of Results: Aligning the information literacy curriculum with the Framework follows best practices and improves researcher’s research process as it guides them to gain an understanding of scholarship, the evaluation of information, the ethics of using information, and creation of information including their role as information creators.

OBJECTIVE 2: The Research Support Unit will identify at least three out-of-date tutorial segments accessible via LibGuides and record updated videos for these segments. (MG 3, Ob 3; MG 4, Ob 3; & MG 7, Ob 1 & Ob 2)

Assessment Measure: The videos will be revised before 31 May 2017.

Intended Results: With the increasing number of distance education programs and the preference for digital learning by all students, the Library needs to be sure to integrate current and up-to-date instructional information about library technology and information literacy best practices into Library online tutorials.

Actual Results:  The Coordinator for Information Literacy & Research Librarian revised seven out-of-date tutorials and created two brand new tutorials after receiving revised instructions on this goal. All tutorials are approximately three minutes in length to better match current best practices.

Basic Searching in RamCat tutorial revised and uploaded into Research Guides
Advanced Searching in RamCat tutorial revised, but not yet uploaded
Boolean & Truncation revised and uploaded into Blackboard and Research Guides
Finding Full-Text tutorial revised and uploaded into Blackboard and Research Guides
Interlibrary Loan tutorial revised and uploaded into Blackboard and Research Guides
Keywords & Synonyms tutorial created and uploaded into Blackboard and Research Guides
Subject Searching tutorial revised and uploaded into Blackboard and Research Guides
Avoiding Plagiarism new tutorial created and uploaded into Blackboard and Research Guides
Getting Started with Citation new tutorial created and uploaded into Blackboard and Research Guides

Use of Results: As undertaken in Goal 2, Objective 1, the revisions and new tutorials incorporate Threshold Concepts from the ACRL Framework for Information Literacy in Higher Education. Having accurate, current content as well as instructional videos conforming with best practices inculcates information literacy skills that are essential to student success at Angelo State. This will be an ongoing task at the unit level in future years.

OBJECTIVE 3: In order to maintain best practices for bringing information literacy concepts into the Blackboard courses, the Research Support Unit will explore and implement ways to “embed” librarians into online courses.

Assessment Measure: Research Support librarians will be embedded in the Curriculum and Instruction (C&I) Blackboard orientation “course” during the 2016 Fall Semester. Additional C&I courses will be added at the invitation of faculty members during both the 2016 Fall Semester and 2017 Spring Semester.

Intended Results: The Library will work with faculty members to impart advanced information literacy skills to online graduate students in their Blackboard courses.

Actual Results: The Assistant Director for Research and Instructional Services and Coordinator for Information Literacy & Research Librarian were embedded as adjunct faculty in the Department of Curriculum & Instruction’s Orientation Course and as guests in EDG 6302 Test and Measurements. During the spring semester, they were contacted to be added to two more courses: Legal and Ethical Issues and Applied Research.

Use of Results: Assisting and instructing students within students’ personal Blackboard environment on as needed basis supports online student success at Angelo State. If the program continues to expand into other course and/or disciplines, then this objective will remain as additional librarians will need to be trained and utilized as embedded librarians.


OBJECTIVE 1: To improve user access to various collections, determine best practices and investigate best methods of tracking usage.  The WTC staff will continue digitizing the pilot collection as time permits. (MG 6, Ob 2 & Ob 3)

Assessment Measure: By 31 May 2017, the staff of the WTC will have completed the digitization of the pilot collection and added at least two more digital collections.

Intended Results: The digital plan will serve as a basis for strategically placing the WTC on the cutting edge of technology in the coming years and moving forward with our digital collections. It will be a changing procedure and should result in improved access to the WTC holdings.

Actual Results: Digitization of all materials brought by the family for the pilot collection has been completed. The last step is to coordinate with the owner of the Livestock Weekly to obtain permission to digitize/make available copies of Monte Noelke’s columns written for that publication. At that point we will be able to track usage by researchers. The Livestock Weekly staff has been extremely busy. Preliminary discussions have begun, however, a mutually agreed upon written plan is not yet in place. Digitization of the Goodfellow Monitor, the First United Methodist Church history, and the Whitehead Family Collection has been completed as well as a portion of the Miles Messenger and numerous smaller collections.

Use of Results: Working through these projects has provided a number of important lessons in planning and carrying out a digital project. For example, the best laid plans were often superseded by items/issues needing immediate attention. Future goals and objectives concerning digitization and digital collections will take into account the reality of the plethora of other tasks undertaken by the collection staff (both planned and unplanned) throughout the year while maintaining a dedicated approach to making collections available in a digital format. This objective will carry over to FY 18.

OBJECTIVE 2: Work with academic departments, classes, and student organizations on campus to assist with research projects and displays/exhibits. (MG 4, Ob 3)

Assessment Measure: The staff of the WTC will work with at least two organizations and/or classes to assist in student research including, but not limited to, an internship with the History Department, displays by various groups and research by the public history classes by 31 May 2017.

Intended Results: Students will have the experience of working with primary sources in historical research and the opportunity to learn more about the business of archives. Students will also help prepare displays for campus and community and will see the results of their hard work in papers, posters and displays.

Actual Results: The three full time staff of the WTC worked with six History 1301 classes and two upper level history classes, Texas History and Public History, had specific projects. The students in the 1301 courses learned to identify and use primary sources. The Public History research resulted in a display on Native Americans. In addition, each staff member participated in the first regional History Fair held on campus. In addition, the Senior Archivist made twelve presentations on Records Retention and eight presentations on the history of ASU.

Use of Results: The students in the 1301 classes have a better knowledge of using primary sources. This is an ongoing objective.

OBJECTIVE 3: Work with Community members and organizations to  provide assistance with public events and preservation. (MG 6, Ob 2 & Ob 3)

Assessment Measure: By 31 May 2017, WTC staff members will work with at least two external organizations on various projects promoting historical awareness and preservation.

Intended Results: This will bring positive awareness to the WTC and ASU while exposing the public to historic preservation, bringing history to a personal level and demonstrating the opportunities the campus and Collection affords.

Actual Results:The WTC staff participated in the Genealogy Fair planned and held by the San Angelo Genealogy & Historical Society. They provided assistance to many other groups preparing special historical celebrations such as Texas Department of Transportation, various owners of historic buildings in the downtown area and other groups. The staff also hosted students from Comanche High School and spoke to them about the importance of historic preservation using the Vietnam: Through the Lens project as an example of a way to preserve local history.

Use of Results: Working with community members and organizations creates much good will between these groups and the WTC. This is an ongoing objective

OBJECTIVE 4: The Director and University Archivist will continue to administer the Campus records retention program. (MG 6, Ob 2 & Ob 3)

Assessment Measure: No later than 30 November 2016, the revised Campus Records Retention Schedule will be submitted for review and approval by the Texas State Library and Archives Commission. By 31 May 2017, at least four additional training sessions will be offered with attendees coming from administrative units on campus

Intended Results: Ensure compliance with all System and State regulations concerning records retention for a State agency.

Actual Results:  Over the course of the summer and early fall of 2016, the Angelo State University Records Retention Schedule was updated to reflect new guidelines and campus needs. The draft was approved by the Texas Tech University System on 17 November 2016, and on 29 November, the schedule was submitted to the State Library and Archives Commission for recertification and is currently awaiting approval. The University Operating Policy governing campus records management was also revised during FY 17. Four group retention training sessions were offered and all were well attended. In addition, eight one-on-one sessions were provided as well as numerous email and phone consultations. In March 2017, the University Archivist position was changed to Senior Archivist and Campus Records Manager and, at the suggestion of the Director, assumed full authority over the records management program.

Use of Results: Upon approval by the State Library, the recertified retention schedule will serve the campus for the next five years. The group and individual training proved successful and will be used as a guide for future sessions. This objective is on-going but will now be at the unit level


 1.  MG=Master Goal, Ob=Objective, KPI=Key Performance Indicator.