WEW: Storytelling To Grow Your Business: Connect with Your Customers & Your Inner Business Owner
When you connect with your customers on a personal level, you can influence them to purchase your product, subscribe to your mailing lists, or follow you on social media. Join guest speaker Mahani Zubedy as she explains why storytelling is an essential business tool and is a creative and effective approach in informing your target market of your small business. When you understand your customer needs, you can use your experience and vision to connect with your customers, and they will be more willing to buy from you.
Guest Speaker: Mahani Zubedy
Mahani grew up in a community that spoke five languages. Because she was the eldest child, she became the go-to interpreter and learned to use common sense and to trust her instinct and heart. She stumbled into advertising and LOVED it, helping brands like Cadbury, Coca-Cola and Kentucky Fried Chicken create messages that stick. She founded Story Sistas, women supporting women through stories, and Story Heart School, where she gives business owners storytelling tools to connect and grow their business. Mahani lives in Austin, practices martial arts and loves boxing.
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