The Royal Touch Pet Sitting SBDC Success Story
Economic Impact
- Business Expansion
- Jobs Retained: 2
Valerie Queen’s Royal Touch Pet Sitting company has been in business for many years. She has a true passion for animals and is happy to be the friendly face for pets while their owners are away. When she had a vision to grow her business, she reached out to the SBDC for help.
Queen teamed up with Dezaray Johnson, certified business advisor, for assistance with technological innovation and marketing to grow her clientele. Over the last two years, Queen has taken a one-woman operation to a five-person team, providing pet sitting and care services to the furry residents of San Angelo. She has also worked hard to move her team to the digital age with online employee schedules, new payroll software, and incorporated cloud storage for on-the-go access to client information. She has also taken her marketing efforts digital, expanding her social media presence, offering digital discounts, and sending a regular e-newsletter to engage with clients.
“The quality of help I have received could not be bought, even if funds were available. I find it miraculous that this kind of help is offered at no charge. I am learning how to use information and materials that before were non-existent or only a dream. My advisor, Dezaray, is knowledgeable in all areas of our work and always seems genuinely interested in the growth and image of my business. I could not be more delighted than I am in working with her.”