Sweet V’s Candy Shop SBDC Success Story
Economic Impact
- Business Start
- 5 Jobs Created
- Capital Investment
Virginia Betancur, driven by a vision to create a family-operated business, embarked on an entrepreneurial journey with her daughters. Their dream took shape as a candy store, and after securing a location, they sought guidance from the Angelo State University Small Business Development Center (SBDC). Here, they crossed paths with Senior Business Advisor James Leavelle.
James assisted Virginia through the intricate landscape of business initiation. From deciphering legal structures to navigating health department regulations tied to their offerings, James meticulously mentored them. He further recommended a visit to the city zoning department to ensure compliance with permits and fire inspections.
Their start-up not only birthed a family-owned enterprise but also became a catalyst for job creation, boasting three positions. Moreover, their journey was marked by a substantial capital infusion, setting a firm foundation for their candy store’s success.
What sets this success story apart is its reflection of an underserved demographic—a woman-owned, Hispanic-led venture highlighting the opportunity to grow and thrive in the San Angelo community. The quote from Virginia encapsulates the sentiment perfectly: “Mr. Leavelle made everything easy for us to start our business.”
Through the partnership with SBDC and the guidance of James Leavelle, Virginia and her daughters transformed a vision into a flourishing reality, embedding themselves as not just entrepreneurs, but as integral contributors to their local economy and community.
“Mr. Leavelle made everything easy for us to start our business.”