Engaging in Conversation

When representing ASU on social media, you must know how to respond and react appropriately to others. Read the information below to help you participate in and facilitate social media conversations. 

Conduct

Be respectful. 

• Always be respectful of ASU, its services, employees, students and constituents.
• When representing ASU on social media, you must abide by the student code of conduct.

Always encourage different opinions and viewpoints.

• Allow others to express themselves on your content even if you disagree with them.
• When disagreeing with others, remain respectful and appropriate.

Respond quickly.

• Respond within 24 hours and provide as much information as you can.
• If you can not answer a question, be sure to provide contact information for someone who might be able to.

Be accurate.

• Before you post, it is necessary to fact check your content and make sure it is accurate. When possible, post a link to your source of information.
• Quickly and honestly apologize for any mistakes you make.

Be smart.

• Use common sense and common knowledge when posting.
• Refrain from posting about sensitive information and issues.

Monitor your audience.

• Do not censor your audience as it takes away the spirit of free speech.
• Instead, create a clear set of guidelines for users to follow when interacting with your content and monitor your audience.

Maintain confidentiality.

• Do not disclose, post or share confidential information about ASU, its students, employees, alumni or other constituents.
• Do not post about others without their permission.

Be transparent.

• Clearly state your purpose and goals on your account.
• Base all of your interactions off of these goals.

Discipline

If content on an ASU affiliated social media account is considered derogatory, discriminatory, bullying, threatening, defamatory, offensive, intimidating, harassing, creating legal liability for the university or bringing the university into disrepute (this may include comments, videos or photographs that have been posted on social media sites about the university, students, work colleagues or managers), the university may take action through employee or student disciplinary procedures.

Questions? Contact Us!