Learn more about video captions and how to use them on social media.
What Are Video Captions?
When using videos, you must provide captions of the audio so that those who are hard of hearing, without hearing, or are non-native speakers can understand the content. 90% of Angelo State followers watch videos with the sound off. Captions help everyone engage with content.
Video captions can be either closed captions (where a user can turn them on or off) or open captions (where the text is embedded into the video and cannot be turned on or off).
How to Use Video Captions by Platform
Review the following information to learn how to use video captions on each social media platform.
Click “Photo/Video” at the top of your timeline or News Feed.
Choose a video to upload.
Click “Video Options” in the top left corner.
Choose if you’d like to auto-generate captions, or upload them.
If you choose to auto-generate, make sure to edit any captions that did not transcribe correctly.
If you choose to upload your captions, they must be in an SRT file format.
Note: Do not use auto-generated captions if the captions are already embedded into the video.
There is not an auto-caption feature on Twitter. Captions need to be embedded into any video that you upload.
Sign in to YouTube Studio.
From the left menu, select “Subtitles”.
Click the video you want to add captions or subtitles to.
Under “Subtitles”, click “More” next to the subtitles you want to edit.
Edit or remove any captions that did not transcribe correctly.
If you are uploading a video to post on your feed, you must have captions embedded into the video.
How to add captions to your stories:
Go to Instagram Stories or Reels and record or upload a video.
Once uploaded, tap the sticker icon.
Select the Captions sticker.
Edit it how you want and then share.
Click “Video” at the top of your feed.
Choose a video from your desktop to upload.
Choose if you’d like to auto-generate captions, or upload them.
